Introduction Bal Vivah Mukt Bharat (BVMB) campaign is a national initiative launched by the Ministry of Women and Child Development (MWCD) with the vision of making India child-marriage-free by 2030. A special 100-day intensive campaign was launched on November 27, 2025, culminating on International Women’s Day, March 8, 2026. Core Objectives Awareness: Educate communities on the legal, health, and social consequences of child marriage. Saturation: Achieve "Child-Marriage-Free" status for Gram Panchayats and Municipal Wards. Enforcement: Strengthen the role of Child Marriage Prohibition Officers (CMPOs). Target: Reduce the national prevalence of child marriage by 10% by 2026. The three spell enforcement plan Spell I Nov 27 – Dec 31, 2025 Education: Debates, essay contests, and pledges in schools/colleges. Spell II Jan 1 – Jan 31, 2026: Engaging faith leaders and marriage service providers (DJs, caterers, priests). Spell III Feb 1 – Mar 8, 2026 Governance: Gram Sabhas passing resolutions to declare villages "Child-Marriage-Free4. Legal Framework The campaign is backed by the Prohibition of Child Marriage Act (PCMA), 2006, which defines: Legal Age: 18 years for females; 21 years for males. Penalties: Up to 2 years of rigorous imprisonment and/or a ₹1 lakh fine for anyone performing, abetting, or promoting child marriage. Child Marriage Prohibition Officer (CMPO)s: Special officers appointed at the district level to prevent marriages and gather evidence. Key Support Systems Bal Vivah Mukt Bharat Portal: A digital platform to report cases and download awareness (IEC) materials. Child Helpline (1098): A 24/7 toll-free emergency service for children in crisis. Beti Bachao Beti Padhao: Promoting education as the primary tool to delay marriage. Report Child Marriage Legal (NALSA) Helpline :15100 Conclusion The March 2026 campaign represents a "Whole of Society" approach, encouraging every citizen to take the digital pledge and report potential child marriages to ensure every girl in India has the right to a future of her own choosing. Related resources District CMPOs